° To advance the standing of the industry in the community by furthering greater understanding of the role, purpose and function of financiers.
° To ascertain, consider and represent the views of Member companies in discussions with Governments and other authorities regarding matters affecting Members and their investors and customers, and to increase public awareness of matters affecting the finance industry.
° To conduct research on financial, economic, legal, industrial and other matters affecting the membership as a whole.
° To disseminate information to Members which will assist them in maintaining a strong competitive presence in the industry.
° To foster high standards of borrowing and lending in the operations of Member companies.
° To maintain a nationwide education program to encourage a greater awareness of money management including the wise use of credit and the avoidance of financial over-commitment.